A2 Music Video - Music Video Theory

A2 Music Video - Green screen practice

Here we made Jamie walk past the camera with the green screen in the background. We then decided to film a hand full of students waving at the camera, we then replaced the green in the background to the students waving. We done this as we wanted to see how good the green screen was.

A2 Music Video - Mood Board

A2 Music Video - Questionnaire Results

1/2/3. What is your current occupation?
	Male	Female
10>	-	-
11-14	-	-
15-18	Student (3)	Student (3)
19-29	Full-time job (1) Student (2)	Part-time job (1) Student (1)
30-40	Part time job (1) Full time job (2)	Full-time job (2) Part-time job (1)
40+	Full time job (2)	Full-time job (1)

4. Do you like to watch music video?
	Male	Female
10>	-	-
11-14	-	-
15-18	Yes (3)	Yes (3)
19-29	Yes (2) No (1)	Yes (2)
30-40	Yes (3)	Yes (2) No (1)
40+	No (1) Yes (1)	Yes (1)

5. What type of music video genre do you like?
	Male	Female
10>	-	-
11-14	-	-
15-18	Action (1) Sci-fi (1) Comedy (1)	Rom Com (2) Romantic (1)
19-29	Action (1) Comedy (2)	Rom Com (1) Drama (1)
30-40	Action (3)	Comedy (1) Drama (1) Rom Com (1)
40+	Comedy (2)	Romantic (1)

6. How often do you watch music videos?
	Male	Female
10>	-	-
11-14	-	-
15-18	Always (2) Often (1)	Always (2) Often (1)
19-29	Sometimes (2) Never (1)	Often (1) Sometimes (1)
30-40	Sometimes (3)	Never (2) Sometimes (1)
40+	Sometimes (1) Never (1)	Never (1)

7.What site do you watch music channels on?
	Male	Female
10>	-	-
11-14	-	-
15-18	YouTube (2) Vevo (1)	Blogs (1) YouTube (2)
19-29	YouTube (3)	Social Media (1) YouTube (1)
30-40	YouTube (2) Social Media (1)	YouTube (2) Social Media (1)
40+	Vevo (1) YouTube (1)	YouTube (1)

8. What type of genre do you like?
	Male	Female
10>	-	-
11-14	-	-
15-18	R ‘N’ B (2) Dubstep (1)	Pop (1) R ‘N’ B (2)
19-29	Hip Hop (1) R ‘N’ B (1) Indie (1)	Indie (1) Rock (1)
30-40	R ‘N’ B (1) Indie (1) Rock (1)	Indie (2) Dubstep (1)
40+	Rock (2)	Western (1)

9. What device do you watch music videos on?
	Male	Female
10>	-	-
11-14	-	-
15-18	Phone (1) Computer (1) Tablet (1)	Computer (2) Tablet (1)
19-29	Computer (3)	Phone (1) Computer (1)
30-40	Computer (2) IPod (1)	Tablet (1) Computer (2)
40+	IPod (1) Computer (1)	Computer (1)

10. What music channel do you watch most?
	Male	Female
10>	-	-
11-14	-	-
15-18	KISS (1) MTV (2)	MTV (1) KISS (2)
19-29	MTV (2) E4 (1)	MTV (1) BOX (1)
30-40	KISS (2) Vhr (1)	4 MUSIC (1) KISS (2)
40+	KISS (1) MTV (1)	VIVA (1)

11. Would you rather watch a narrative based video, performance based video, documentary or a conceptual music video?
	Male	Female
10>	-	-
11-14	-	-
15-18	Performance (1) Narrative (2)	Narrative (2) Performance (1)
19-29	Performance (3)	Narrative (2)
30-40	Conceptual (1) Narrative (1) Performance (1)	Narrative (1) Conceptual (1) Performance (1)
40+	Narrative (1) Documentary (1)	Performance (1)

12. How do you like your video tempo?
	Male	Female
10>	-	-
11-14	-	-
15-18	Fast (3)	Medium (2) Fast (1)
19-29	Fast (2) Slow (1)	Slow (1) Medium (1)
30-40	Medium (1) Slow (1) Fast (1)	Fast (1) Medium (2)
40+	Slow (2)	Medium (1)

Conclusion

In this questionnaire we found that:

·            --80% of the people we asked do watch music videos

·            --That we should do a performance and narrative based video as it was the top 2

·            -- That the 2 most watched music channels are KISS and MTV

·            --The top device music videos are watched on are computers

·            --The top genre of a music video was action

·            -- The most watched site for music videos is YouTube

So this results mean that we will be producing an narrative and performance based video as it was the favourite two, we also thought it would have been good to mix the two together as we think it will be a challenge to make and be a great outcome when produced.

I also found that most of the people that we questioned prefer to have action within a music video when watching it, but we cannot perform this type of genre in our music video as its based on a narrative which is a story so that would be the genre of the music video.

I found that a lot of the people that we questioned when watching music videos on the Internet over 70% of them said that they watch videos on YouTube and the second favourite was social media like Facebook, Twitter etc. So when going to promote our production online we should think using these two options as it would most likely give us the most views on the video. Linking with the Internet I asked 20 people “What device do you most watch videos on?”, and there was a veriety of answers from the 20 people but computer came out on top, then was tablets and joint 3^rd was phones and iPods. We would have to have a video that would suit all 4 of these devices making the video fit for every single one of them.